Who We Are

Built by marketers, AEO and SEO specialists who got tired of guessing.

We have spent decades helping brands grow. We have worked with some of the world's biggest names. And we kept running into the same problem: nobody could tell us why a brand was invisible to AI engines, or exactly what to do about it. So we built Caijo.

Brands we have helped grow

Real Madrid Tony Robbins FXTM FxPro Exness 3CX Acunetix GTC

The Story

Between us, we have more than four decades of marketing, SEO, and growth experience. We have built and scaled brands across forex, technology, sports, and professional services. We have managed seven-figure media budgets, run campaigns that generated hundreds of thousands of leads, and navigated every major shift the search landscape has thrown at marketers in the last twenty years.

When AI search engines started changing how people find information, we did what we always do: we looked for data. Which signals determined whether a brand got cited? What structural changes actually moved the needle? Why could a brand score well on every standard SEO metric and still be completely invisible to ChatGPT, Perplexity, and Gemini?

"The tools did not exist. So we built them."

The tools did not exist. The checkers on the market were surface-level at best: homepage-only, single-metric, no fix instructions. The monitoring tools told you whether you were being cited after the fact but gave you no way to change the outcome. Nobody was building a real diagnostic scanner. Nobody was telling brands what to actually write to earn citations. The gap was obvious. The decision was easy.

Caijo is the answer to the question we kept asking. A real crawler. A 100-point scoring model built on published research into how AI engines decide who to cite. Plain English fix instructions that any marketer can act on. And CiteReady: the first feature in any AEO platform that generates the specific passages brands need to earn AI citations. Powered by the same AI that does the citing.

The Team

The people behind the platform.

Three specialists who have lived and breathed marketing, SEO, and AEO across some of the world's most competitive industries.

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★ 26 years in marketing
Founder and CEO
Jaymes Payten

Jaymes has spent 26 years in marketing, holding CMO roles at major forex and technology brands and scaling some of the most competitive digital marketing operations in the world. He has built and run large-scale events, managed global campaigns, and led teams across multiple continents. Caijo is his answer to a question he kept asking: why can nobody tell me exactly why my brand is invisible to AI engines, and exactly what to do about it?

Notable work

FXTM, FxPro, Exness, GTC, Real Madrid, Tony Robbins, 3CX, Acunetix

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★ 10+ years building products
Head of Product
Jo Stavraki

Jo is an expert product builder with over a decade of experience taking digital products from concept to launch. She has built and shipped multiple products across competitive markets, combining deep technical understanding with the instinct to know what users actually need. Jo is also a seasoned SEO and AEO specialist, which means Caijo's product decisions are driven by someone who understands both the user and the algorithm.

Specialisms

Product strategy, UX, SEO, AEO, growth optimisation

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★ 15 years in growth and SEO
Head of AEO
Nader Aboulhosn

Nader has spent 15 years as a CMO, marketer, SEO guru, and growth hacker across some of the most competitive digital categories on the planet. Since 2022 he has been a recognised authority on AEO, helping brands understand and adapt to the shift from traditional search to AI-driven answer engines. At Caijo, he leads the AEO methodology that powers every scan, every score, and every fix instruction the platform delivers.

Specialisms

CMO, SEO, AEO, growth hacking, AI search strategy

What We Believe

Three things we know to be true about AEO.

01
Guessing is not a strategy.

Most brands have no idea why they are invisible to AI engines. They optimise by instinct, copy what worked in SEO, and hope for the best. AEO is measurable, fixable, and trackable. If you cannot put a number on it, you cannot improve it. Caijo puts a number on it.

02
Structural fixes get you in the room.

Schema markup, heading structure, trust signals, entity clarity: these are necessary. They get your site from invisible to visible. But they are not sufficient on their own. What gets you cited is having the right content, written in the right format, answering the right questions. Most AEO tools stop before they get there. Caijo does not.

03
Every brand deserves a fair shot.

The brands that will dominate AI search are not necessarily the biggest or the best-funded. They are the ones that configure their sites correctly and write content that AI engines can extract and cite. That is a level playing field. We built Caijo so that every brand, regardless of size, can understand exactly where they stand and exactly what to do next.

Our Mission

To make AI search visibility measurable, understandable, and fixable for every brand on the planet.

Not just for brands with technical teams. Not just for agencies with specialist knowledge. For every marketing manager who has ever wondered why their brand does not appear when someone asks an AI engine about their industry. The answer has always existed. Caijo makes it visible.

Meet CaijoBot

Our crawler. Our character.

CaijoBot is the engine underneath everything Caijo does. It is a real web crawler: it visits every page in your scan, renders JavaScript, follows your sitemap, and extracts the actual signals AI engines use to understand and trust a website. It does not estimate. It does not guess. It reads what is there.

CaijoBot rotates realistic browser profiles across Chrome, Edge, Firefox, and Safari so it sees your site the way a real visitor does, including content that only appears after JavaScript executes. It persists a cookie jar across requests, handles redirects gracefully, and diagnoses crawl failures in plain English so you always know exactly what happened and why.

On every page it visits, CaijoBot extracts 18 individual signals, stores the full text content for CiteReady analysis, and identifies which pages are the most strategically important to your AEO programme. Up to 100 pages per scan on the AGENCY plan. No other diagnostic AEO tool at this price point comes close.

100
Pages per Extensive scanAGENCY plan. More pages means a more accurate picture of your real AEO health.
18
Signals extracted per pageEvery signal maps to a specific check in the 100-point scoring model.
4
Browser profiles rotatedChrome, Edge, Firefox, Safari. CaijoBot sees what real visitors see.
7
Scoring categoriesStructured Data, Content Structure, Technical, Entity Clarity, Trust, Topical Depth, Freshness.

What Is Coming

We are just getting started.

Caijo launched with the diagnostic scanner and CiteReady. Here is what is next.

AEO Scanner and 100-point scoring

Live at launch. Real crawler, 7 categories, 100 points, plain English fix instructions, competitor comparison, score history.

Live
CiteReady citation content generation

Live at launch for PRO+ and AGENCY. Citation Score, Citation Gap analysis, and AI-generated citable passages for your Key Pages.

Live
Client Portal for AGENCY users

A white-labelled client-facing dashboard. Your clients log in and see their own AEO scores and history, branded as your agency. No extra cost for AGENCY subscribers.

Coming soon
GEO Score

A dedicated Generative Engine Optimisation score measuring how well a brand is configured specifically for generative AI experiences. A companion to the AEO score, not a replacement for it.

Planned
Citation Monitoring

Track how often your brand is cited across ChatGPT, Gemini, Perplexity, Copilot, Claude, and Grok. See citation frequency, sentiment, and trend over time. The monitoring layer to complement the diagnostic scanner.

Planned
Caijo Certified Partner Programme

A referral and certification programme for agencies. Certified partners appear in the Caijo partner directory and receive referred leads from brands who need professional AEO help. AGENCY plan required to apply.

Planned

Find Us

We are real people. Come and say hello.

Caijo Inc.

Fairview Residency, 172 Marasi Drive
Office Suite 906, 9th Floor
Business Bay, Dubai, UAE

help@caijo.com

Get in touch

We read every email. If you have a question about Caijo, the platform, a specific engagement with Caijo Studio, or anything else, just reach out.

Book a call with the team or email us directly at help@caijo.com. We aim to respond within one business day. Usually the same day.

Interested in backing Caijo? Find out more here.

Try the scanner the market was missing.

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